Webtoon“联姻”迪士尼引入漫威星战，股价飙升81%

智通财经08-14

8月14日，Webtoon Entertainment Inc.股价周三暴涨81%，创下自去年上市以来的最大单日涨幅。此前该公司宣布与华特迪士尼公司(DIS.US)达成合作，将漫威蜘蛛侠、《星球大战》卢克·天行者等标志性角色引入其平台。Webtoon在周二收盘后发布的声明中表示，根据协议，公司将把100部迪士尼旗下品牌的改编漫画纳入其英语应用的专属板块，双方还将联合创作原创网络漫画。与此同时，...

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Kim表示：“通过此次合作，我们将这些传奇故事带给新一代移动端原生漫画爱好者，同时也为现有粉丝提供了全新方式，重温他们喜爱的系列作品与角色。”作为一个供创作者与用户创作、发现数字漫画的平台，Webtoon近期合作不断。除迪士尼外，其内容合作伙伴还包括韩国娱乐公司HYBE以及华纳兄弟探索公司旗下的DC漫画。不过，尽管此次股价大幅飙升，受此前一连串业绩不及预期影响，该股当前价格仍低于去年21美元的首次公开发行(IPO)定价。摩根士丹利分析师马修·科斯特称，与迪士尼的合作是一项“颇具吸引力的进展”。“我们认为这将是一次重要的用户拓展举措，或有助于加速英语市场的用户增长，”科斯特在周三发布的报告中写道，“但核心问题在于：迪士尼的受众会留在Webtoon平台消费和创作原生内容，还是仅为观看他们熟悉的品牌内容而来?”","kind":"news","is_publish_news":true,"is_publish_highlight":true,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"2","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":1,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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