研报掘金丨国盛证券：维持海信家电“增持”评级，上半年各品类增长稳健

格隆汇2025-07-31

国盛证券研报指出，海信家电2025H1实现归母净利润20.77亿元，同比增长3.01%。其中，2025Q2归母净利润为9.49亿元，同比-8.25%。2025年上半年各品类增长稳健，外销持续增长。公司始终坚持全球化战略，积极打造海外五大区域引擎，深耕体育营销，加速提升海外自有品牌影响力，深化本地化建设，推进研产销协同发展。欧洲区深耕体育营销，美洲区利用墨西哥蒙特雷工厂布局优势，补足美系产品阵容，中...

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