小米用户从中产迈入富豪！汽车门店富豪客流占比超30%

快科技2025-07-10

快科技7月10日消息，2025年，小米线下网络加速扩张，尤其在汽车业务的推动下，用户结构呈现显著高端化趋势，富豪及超级富豪占比大幅提升。奥维云网（AVC）数据显示，2025年3月至6月，小米线下门店新增超4000家，总数超17000家，其中汽车类门店超300家。小米汽车店通过体验店、销服一体店和交付中心三种业态协同，快速渗透城市市场，吸引大量高端客群。小米汽车店的高端定位成为关键驱动力。其聚焦...

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