腾讯音乐盘前涨超2% 花旗对其最新订阅计划持乐观态度并上调目标价

格隆汇2025-07-07

腾讯音乐(TME.US)盘前涨2.77%报20美元。花旗发报告指，对腾讯音乐最新的音乐订阅计划持乐观态度，该计划平衡了净新增用户和每用户平均收入(ARPU)的增长，并致力于将订阅者转化为超级VIP会员，证明了是一种可持续且具韧性的方式，确保音乐订阅收入稳定增长，改善了利润前景。该行认为，腾讯音乐将内地在线音频分享平台喜马拉雅领先的长篇内容资产加入其平台，将进一步增强其整体内容供给，并通过提高超级...

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