美团医药健康与北京同仁堂医养达成深度合作，共建一站式中医健康服务

中国网科技2025-07-07

在健康中国战略深入推进的背景下，中医药事业迎来高质量发展新机遇。7月4日，北京同仁堂医养与美团医药健康正式达成深度合作。双方将围绕中医健康产品供给、名医专家在线问诊、中医文化推广等探索深度合作，增强中医健康服务可及性。合作启动后，北京同仁堂医养所属的北京同仁堂中医医院等20余家医疗机构将全面入驻美团平台。图注：美团医药健康与北京同仁堂医养合作签约仪式摄影：刘楠北京同仁堂医养作为同仁堂集团“1+N...

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摄影：刘楠北京同仁堂医养作为同仁堂集团“1+N”大健康产业布局的核心板块，依托同仁堂356年品牌积淀，始终秉承“同修仁德，济世养生”的企业精神，恪守“炮制虽繁必不敢省人工，品味虽贵必不敢减物力”的古训，持续推动中医药服务创新发展。目前，北京同仁堂医养已在北京、上海、山西等全国多地设立20余家医疗机构，旗下“同仁堂中医”互联网医院汇聚千余名中医专家，服务患者数十万人次，构建起线上线下融合的智慧医疗服务体系。根据合作协议，北京同仁堂中医上线美团后，将推出团单优惠、节气养生专场等活动，让中医减重、三伏贴、健康代茶饮等特色服务贴近更多用户需求。在中医药文化传播推广方面，双方将联合开展线下快闪、社区义诊等多样化活动，推动中医药文化普及。此外，双方还将在互联网诊疗服务升级、健康科普直播、专家在线问诊以及创新中医药健康产品供给等方面探索深度合作，共同打造线上线下一站式中医健康服务。北京同仁堂医养投资股份有限公司副总经理张杨表示：“此次合作是百年老字号与互联网平台的创新融合。北京同仁堂医养将充分发挥在中医医疗领域的专业优势，与美团共同探索中医药服务新模式，为健康中国建设贡献中医药智慧。”据国家卫健委数据显示，2023年全国中医类医疗机构诊疗人次已达15.4亿，占医疗服务的总量近20%。在社会人口结构变化及年轻人“赛博养生”等多重因素推动下，中医健康养生市场持续扩大。其中，拓展年轻用户群体，发展线上线下一体化中医健康服务，已成为中医馆转型的共识。据了解，美团中医已搭建起一站式服务闭环，覆盖线上挂号、线下初诊、线上复诊、在线开方配送到家及到店理疗等全流程服务。2024年，美团医药健康线上中医交易量同比增长139%，中医养生用户群体中，40岁以下用户占比超80%，成为推动中医养生年轻化的重要平台。“期待携手北京同仁堂医养，通过线上线下融合的服务模式，为更广泛的用户群体提供便捷、优质的中医健康服务。”美团医药健康综合医疗业务部负责人许荣聪表示。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 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