美股异动 | 研究揭示营销行业AI部署仍处初级阶段 Zeta Global(ZETA.US)涨超16%

智通财经2025-06-23

智通财经APP获悉，周一，营销科技公司Zeta Global(ZETA.US)股价走高，截至发稿，该股涨超16%，报16.52美元。此次大涨主要受到公司发布的一项人工智能(AI)研究报告推动，该报告揭示了营销行业在AI应用方面的滞后。Zeta发布的这项研究名为《是时候认真看待AI的商业价值了》。报告指出，虽然许多营销组织已经开始引入人工智能，但大多数仍处于早期阶段，尚未建立起足够的数据基础、技能...

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