研报掘金丨国海证券：会稽山展现出较强的业绩韧性，首予“增持”评级

格隆汇资讯2025-06-12

国海证券研报指出，会稽山历史悠久，其品牌发展历程可追溯至1743年创立的“云集酒坊”。2023-2024年，公司营收、利润连续两年保持双位数增长，在黄酒市场销售收入整体下滑的行业背景下，实现逆势增长，展现出较强的业绩韧性。“高端化+年轻化+全国化”破局，渠道导入直分销模式将传统市场做透。认为公司民营机制灵活，股权结构理顺后制定了较为清晰的产品和渠道战略，已经初步体现成效。近年来公司加大产品高端化、...

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