电广传媒端午假期文旅融合结硕果游客数量与收入均大幅攀升

证券日报 2025-06-04

本报讯（记者何文英）今年六一儿童节与端午节重合，电广传媒文旅板块敏锐捕捉节日叠加契机，创意策划推出“回到童年过端午”主题游，在湖南全域创新布局，成功打造现象级文旅消费场景。端午六一双节，电广传媒文旅板块累计接待游客22.8万人次，同比增长105%；创收近600万元，同比增长近50%。业内人士认为，双节爆发验证了电广传媒“文化+科技+旅游”深度融合能为湖南文旅、区域经济注入持续增长动能。从公司春节...

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电广传媒端午假期文旅融合结硕果 游客数量与收入均大幅攀升

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电广传媒端午假期文旅融合结硕果游客数量与收入均大幅攀升