【博纳影业：探索建立博纳文创空间，打造系列IP文创产品】博纳影业近日在业绩说明会上表示，公司高度重视影视衍生品市场的发展潜力。公司计划加大衍生品开发力度，迎合新生代年轻观众的情绪价值消费需求，进军“谷子经济”，探索建立博纳文创空间，打造系列IP文创产品。

金融界2025-05-25

博纳影业近日在业绩说明会上表示，公司高度重视影视衍生品市场的发展潜力。公司计划加大衍生品开发力度，迎合新生代年轻观众的情绪价值消费需求，进军“谷子经济”，探索建立博纳文创空间，打造系列IP文创产品。

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