日产汽车发布“Re:Nissan”复苏计划全力自救

iDoNews2025-05-14

受销量下滑和盈利骤降影响，日产汽车推出“Re:Nissan”复苏计划以恢复盈利能力。2024财年，公司净亏损达6708亿日元，同比由盈转亏。该计划包括系统性“瘦身”与流程重塑，重新梳理产品开发优先级、压缩平台数量并加速推新节奏。同时，日产将调整全球市场战略，聚焦六大重点市场，尤其在中国市场“重押”新能源车。由于未能就交易条款达成一致，日产与本田的合并谈判终止。面对财务困境，日产启动极限降本措施，...

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