下注新战场：美团内测外卖助手“问小袋”

DoNews04-17

DoNews4月17日消息，继AI电商后，AI也开始卷向本地生活服务行业。Tech星球获悉，美团于近日测试了面向C端用户的AI助手服务“问小袋”，类似于电商平台的AI导购功能，可为用户推荐符合其需求的外卖商品，以及用餐建议。目前，AI助手服务“问小袋”已在美团外卖平台中开启小范围测试。无独有偶，抖音生活服务也在试水AI在本地生活场景的布局。Tech星球独家了解到，抖音生活服务成立了一支AI团队，该...

网页链接

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

精彩评论

我们需要你的真知灼见来填补这片空白

发表看法

{"i18n":{"language":"zh_CN"},"isChannel":false,"data":{"share":"https://www.laohu8.com/m/news/2428346822?lang=zh_CN&edition=full","thumbnail":"","is_english":false,"pubTime":"2024-04-17 21:38","share_image_url":"https://static.laohu8.com/9a95c1376e76363c1401fee7d3717173","id":"2428346822","market":"hk","top_or_hot":-1,"title":"下注新战场：美团内测外卖助手“问小袋”","media":"DoNews","content":"<div>\n<p>DoNews4月17日消息，继AI电商后，AI也开始卷向本地生活服务行业。Tech星球获悉，美团于近日测试了面向C端用户的AI助手服务“问小袋”，类似于电商平台的AI导购功能，可为用户推荐符合其需求的外卖商品，以及用餐建议。目前，AI助手服务“问小袋”已在美团外卖平台中开启小范围测试。无独有偶，抖音生活服务也在试水AI在本地生活场景的布局。Tech星球独家了解到，抖音生活服务成立了一支AI团队，该...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20240417214007878a2579&s=b\">网页链接</a>\n\n</div>\n","source":"tencent","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>下注新战场：美团内测外卖助手“问小袋”</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n下注新战场：美团内测外卖助手“问小袋”\n</h2>\n\n<h4 class=\"meta\">\n\n\n2024-04-17 21:38 北京时间&nbsp;&nbsp;&nbsp;<a href=http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20240417214007878a2579&s=b><strong>DoNews</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>DoNews4月17日消息，继AI电商后，AI也开始卷向本地生活服务行业。Tech星球获悉，美团于近日测试了面向C端用户的AI助手服务“问小袋”，类似于电商平台的AI导购功能，可为用户推荐符合其需求的外卖商品，以及用餐建议。目前，AI助手服务“问小袋”已在美团外卖平台中开启小范围测试。无独有偶，抖音生活服务也在试水AI在本地生活场景的布局。Tech星球独家了解到，抖音生活服务成立了一支AI团队，该...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20240417214007878a2579&s=b\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"03690","symbol_name":"美团-W","start_time":0,"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20240417214007878a2579&s=b","article_id":"2428346822","we_media_id":null,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20240417214007878a2579&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, .wx-sou","directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2428346822","pubTimestamp":1713361107,"sourceInfo":{"source_id":"tencent","name":"腾讯"},"weMediaInfo":null,"summary":"Tech星球获悉，美团于近日测试了面向C端用户的AI助手服务“问小袋”，类似于电商平台的AI导购功能，可为用户推荐符合其需求的外卖商品，以及用餐建议。从产品的角度看，美团推出“问小袋”，有助于提高交易效率。据一位美团员工透露，对于用户而言，除了外卖，在到店消费、酒店旅游等超过200个生活服务场景中，都需要AI来增强用户体验。从头部平台的动作来看，毫无疑问，AI正在改变本地生活服务业务。","collect":0,"end_time":0,"defaultTopTitle":"qq.com","property":[],"viewcount":null,"language":"zh","relate_stocks":{"83690":"美团-WR","03690":"美团-W","LU0577902611.USD":"FULLERTON LUX FUNDS - ASIA GROWTH & INCOME EQUITIE \"A\" (USD) ACC","LU0359201612.USD":"贝莱德中国基金A2","LU0577902371.SGD":"FULLERTON LUX FUNDS - ASIA GROWTH & INCOME EQUITIE \"I\" (SGD) ACC","LU0348816934.USD":"ALLIANZ TOTAL RETURN ASIAN EQUITY \"AT\" (USD)","LU0359202008.SGD":"Blackrock China Fund A2 SGD-H","LU0072462343.USD":"贝莱德亚洲巨龙基金","LU0541501648.USD":"ALLSPRING  EMERGING MARKETS EQUITY \"A\" (USD) ACC","LU0039217434.USD":"HSBC GIF CHINESE EQUITY \"AD\" INC","LU0214875030.USD":"HSBC GIF BRIC EQUITY \"M2C\" (USD) ACC","LU0449509016.USD":"HSBC GIF BRIC EQUITY \"AC\" (USD) ACC","LU0577902298.EUR":"FULLERTON LUX FUNDS - ASIA GROWTH & INCOME EQUITIE \"I\" (EUR) ACC","LU0140636845.USD":"施罗德大中华区股票A Acc","LU0588545490.SGD":"Eastspring Investments - Asian Equity Income AS SGD","LU0501845795.SGD":"瑞银大中华区股票基金P Acc SGD","LU0320764755.SGD":"FTIF - Templeton Asian Growth A Acc SGD","LU0417516738.SGD":"Allianz Hong Kong Equity AT Acc SGD","LU0577902538.SGD":"Fullerton Lux Funds - Asia Growth and Income Equities A Acc SGD","LU0348735423.USD":"ALLIANZ HONG KONG EQUITY \"A\" (USD) INC","BK1610":"ETF&股票定投概念","LU0577902454.USD":"FULLERTON LUX FUNDS - ASIA GROWTH & INCOME EQUITIE \"I\" (USD) ACC","LU0588545904.SGD":"Eastspring Investments - Asian Equity Income ASDM SGD","LU0449515922.USD":"HSBC GIF GLOBAL EMERGING MARKETS EQUITY \"PC\" (USD)ACC","LU0543330483.HKD":"TEMPLETON ASIAN GROWTH \"A\" (HKD) ACC","LU0211977185.USD":"EASTSPRING INVESTMENTS GREATER CHINA EQUITY \"A\" ACC","LU0572944931.SGD":"Janus Henderson Horizon China Opportunities A2 SGD","LU0348805143.USD":"ALLIANZ ENHANCED ALL CHINA EQUITY \"A\" (USD) INC","BK1591":"就地过年概念","LU0456827905.SGD":"JPMorgan Funds - China A (acc) SGD","BK1142":"互联网与直销零售","LU0307460666.USD":"EASTSPRING INVESTMENTS CHINA EQUITY \"A\" ACC","LU0067412154.USD":"UBS (LUX) EQUITY FUND -  CHINA OPPORTUNITY \"P\" (USD) ACC","BK1233":"餐馆","LU0348825331.USD":"ALLIANZ CHINA EQUITY \"A\" (USD) INC","LU0588546209.SGD":"Eastspring Investments - China Equity Fund AS SGD","LU0348788117.USD":"ALLIANZ EMERGING ASIA EQUITY \"A\" (USD) INC","LU0348814723.USD":"ALLIANZ TOTAL RETURN ASIAN EQUITY \"A\" (USD) INC  NC","LU0043850808.USD":"HSBC GIF ASIA EX JAPAN EQUITY \"AD\" INC","BK1575":"同股不同权","LU0054450605.USD":"HSBC GIF GLOBAL EMERGING MARKTS EQ \"AD\" INC","LU0327786744.USD":"Janus Henderson Horizon China Opportunities A2 USD","LU0370786039.SGD":"Fidelity Greater China A-SGD","LU0456846285.SGD":"JPMorgan Funds - Greater China A (acc) SGD","BK1589":"北水核心资产","LU0326950275.SGD":"Schroder ISF China Opportunities A Acc SGD-H","LU0029875118.USD":"TEMPLETON ASIAN GROWTH \"A\" INC","LU0417516902.SGD":"Allianz China Equity Cl AT Acc SGD","LU0251144936.SGD":"Fidelity Sustainable Asia Equity A-SGD","BK1583":"高瓴概念","LU0593848301.USD":"未来资产亚洲卓越消费股票基金A"},"translate_title":"A new battlefield for betting: Meituan's internal test takeaway assistant \"Ask the Bag\"","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"83690":0.9,"03690":1},"content_text":"DoNews4月17日消息，继AI电商后，AI也开始卷向本地生活服务行业。Tech星球获悉，美团于近日测试了面向C端用户的AI助手服务“问小袋”，类似于电商平台的AI导购功能，可为用户推荐符合其需求的外卖商品，以及用餐建议。目前，AI助手服务“问小袋”已在美团外卖平台中开启小范围测试。无独有偶，抖音生活服务也在试水AI在本地生活场景的布局。Tech星球独家了解到，抖音生活服务成立了一支AI团队，该部门成立的目的是利用AI技术，为抖音生活服务创造增量业务价值，并且已开启对相关AI产品的研发，包括搭建生活服务相关的内容创作平台等。而饿了么也没闲着。本月初，饿了么零售商家SAAS平台“翱象”宣布面向零售行业商家正式发布“AI经营助手”功能，可为商家智能生成各类经营关键报表和关键数据。AI技术的应用有望给本地生活行业带来更多的创新和增量，而伴随着越来越多AI应用的落地，AI或将成为平台们打造出新的增长曲线。美团于2023年将AI视为发展重点，据《豹变》透露，美团最高决策机构S-team对美团内部的大模型极度关注，王兴大约每隔一两周的时间，便会向算法团队负责人询问大模型的进展。随后，美团测试了AI绘画、AI摄像、AI社交“WOW”等多个产品或功能，但与外界对美团做大模型产品的预期不同，此时美团对AI的应用场景，并没有选择在自己主营的外卖本地生活业务上。但随着AI助手服务“问小袋”的出现，美团AI终于试水C端的本地生活场景。“问小袋”是基于Raccoon model（浣熊大模型）的一款外卖智能助手产品，可以为用户进行餐饮推荐、提供送礼建议等服务，类似于导购助手。值得注意的是，消息人士透露，美团还曾研发过一款大模型C端对话产品“米鲁”，用于美团外卖，是否为内部赛马的产品，不得而知。Tech星球体验发现，“问小袋”可以根据用户搜索的关键词或关键语句，自动匹配符合用户消费意图的外卖商品。例如，搜索“送女友礼物”，“问小袋”会推荐鲜花、巧克力盒、香薰等外卖商品，并且将这些商品进行分类，让用户按照需求进行筛选购物。从产品的角度看，美团推出“问小袋”，有助于提高交易效率。因为AI不仅能够通过智能匹配减少用户消费选择时的思考时间，还可以让消费者做出较为合理的消费决策，从而提高外卖订单的交易转化率。不排除美团未来将会进一步将AI应用场景扩展至到店、社区团购等业务上。据一位美团员工透露，对于用户而言，除了外卖，在到店消费、酒店旅游等超过200个生活服务场景中，都需要AI来增强用户体验。而从商家的角度来看，AI会提高商家提升效率、剖析运营状况，例如能够针对用户评论展开细粒度分析，从而描绘出商家服务现状、进行商家竞争力分析以及商圈洞察等，给商户提供精细化的经营建议。除了美团外，抖音生活服务也在试水AI应用的落地。Tech星球了解到，抖音生活服务调集了生活服务的部分技术人员，组建了一支AI团队，探索AI与生活服务的场景结合。该团队位于北京、上海、成都三地，由算法+工程团队组成，具体的业务包括智能客服、内容创作、知识图谱等。抖音来客APP已经成为抖音生活服务为商家、达人提供AI服务的一个重要入口。另据知情人士透露，抖音生活服务还计划构建自己的抖音生活服务大模型，搭建AI服务能力。从头部平台的动作来看，毫无疑问，AI正在改变本地生活服务业务。","kind":null,"is_publish_news":null,"is_publish_highlight":null,"is_publish_live":null,"is_publish_wemedia":null,"editions":null,"symbols":[],"gpt_button":1},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":false,"deviceId":"web-server-community-laohu8-v3","version":"4.22.4","shortVersion":"4.22.4","platform":"web","vendor":"web","appName":"laohu8","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2428346822"}