宝马推出“2024 BEV征服计划” ，瞄准特斯拉等电动车车主

金融界03-06

宝马为其电动汽车买家推出了一项新的激励措施：如果车主从特斯拉(TSLA.O)或其他电动汽车转向宝马电动汽车，可以享受1000美元的优惠。鼓励车主从某一特定品牌转向其他品牌并不是什么新鲜事。它们通常被称为“征服计划”。根据Cars Direct获得的宝马与其美国经销商之间的沟通记录显示，宝马为宝马i4新款、i5和iX的买家提供了一项新的宝马2024纯电动汽车征服计划，新计划不适用于油车。符合新激励...

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