Piper Sandler：Pinterest(PINS.US)与亚马逊(AMZN.US)的合作还有扩大空间

智通财经02-07

智通财经APP获悉，投行Piper Sandler表示，Pinterest(PINS.US)与亚马逊(AMZN.US)的合作可能会较最初估计的有所扩大，这可能导致Pinterest与谷歌(GOOGL.US)达成交易。2023年4月，Pinterest与亚马逊建立了战略合作伙伴关系。此次合作旨在将更多品牌和用户吸引到Pinterest网站，从而刺激营收增长。据悉，与亚马逊合作的合作将使...

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Champion予Pinterest“增持“评级。分析师表示：“就我们在Pinterest上的搜索词样本而言，我们估计亚马逊的合作广告组合约为30%以上。如果只看Feed广告，这个比例还要高得多。”“我们预计会有更多的合作伙伴跟进。”分析师指出，Pinterest潜在的合作伙伴之一可能是谷歌。分析师表示，与亚马逊的合作伙伴关系可能会在今年给Pinterest带来1.2亿美元的增量收入，约占增长的4%;如果将直接链接考虑在内，Pinterest今年的销售增长率可能达到24%，远高于华尔街预期的17%。分析师表示，亚马逊与Pinterest的合作广告组合可能在30%左右，但在分析了10个动态广告后，这一比例超过了50%，这表明亚马逊与Pinterest的合作还有扩大的空间。Pinterest将于2月8日美股盘后公布2023年第四季度业绩。分析师普遍预计，该公司Q4营收为9.98亿美元，每股收益为0.51美元。","kind":null,"is_publish_news":null,"is_publish_highlight":null,"is_publish_live":null,"is_publish_wemedia":null,"editions":null,"symbols":[],"gpt_button":1},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; 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