挑战高端车市场竞争格局，比亚迪仰望全国首家门店上海开业

第一财经2023-09-30

随着电动汽车市场的不断发展和高端化需求的上升，比亚迪旗下的高端品牌——仰望正积极扩展其市场份额。最近，仰望在上海外滩开设了首家直营门店，展示了该品牌在高端车市场竞争中的雄心。仰望选择采用全直营模式来扩展其市场，而不是依赖经销商网络。这一策略为仰望提供了更多的控制权，允许它们更灵活地满足市场需求，更好地管理供应链、销售渠道和售后服务，以确保客户获得更高品质的产品和服务。除了直营门店外，仰望还引入了...

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