星巴克中国四面楚歌：被瑞幸赶超，遭寺庙咖啡围剿

格隆汇APP2023-03-15

格隆汇3月15日丨星巴克公布今年一季度的业绩，在内地市场的营收同比下降了3成，星巴克仅将内地营收的下降归于疫情和汇率等因素。向来被视为最大对手的瑞幸咖啡，内地门店数目去年上半年已超越星巴克中国，营收同比增长67%，首次扭亏为盈。相比瑞幸在一二线城市强攻，蜜雪冰城系的“茶饮帝国”盘踞在三四线城市；近日聚焦于现制饮品配料的研发、生产和销售的茶饮供应商德馨食品递交招股书，招股书显示蜜雪冰城于去年上半年...

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