赶超“黑五”成美国最大购物节！“剁手星期一”销售额高达118亿美元

智通财经2022-11-29

根据Adobe Analytics的数据，专注于电子商务的“剁手星期一”已经取代“黑色星期五”成为假日季的头号销售日。“剁手星期一”时间为感恩节后的第一个星期一。根据该数据提供商的数据，消费者在剁手星期一的支出达到了117.9亿美元，远远高于黑色星期五的91.2亿美元销售额，这也超过了Adobe Analytics之前预测的112亿至116亿美元区间。在寻求优惠的消费者中，购买最多的是乐高、索尼(...

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