猫途鹰流量将受无点击搜索冲击

投资观察09-30

Mizuho分析师表示，猫途鹰对搜索引擎流量的依赖意味着该公司将因搜索向AI模式转变而面临困难，分析师对该股给出"表现不佳"评级。分析师指出："猫途鹰从有机搜索获得的浏览器流量占比，比我们覆盖范围内按该指标排名第二的在线旅游公司高出2倍以上。"

根据Mizuho数据，猫途鹰7月份SEO流量同比下降33%。分析师表示："我们在Similar Web数据中看到有机搜索流量在近期面临显著的新压力，预计这将成为一个长期问题。"

免责声明：本文观点仅代表作者个人观点，不构成本平台的投资建议，本平台不对文章信息准确性、完整性和及时性做出任何保证，亦不对因使用或信赖文章信息引发的任何损失承担责任。

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