Spotify teams up with Shopify to allow in-app merch purchases

AFP2021-10-21

The tie-in comes just two months after the Ottawa-based company reached a similar deal with video-sharing app TikTok. In a statement, Shopify said musicians would be able to connect their Shopify ...

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In a statement, Shopify said musicians would be able to connect their Shopify store directly to their Spotify profile, so listeners can buy merchandise on the same Spotify page where they can find their latest music.</p><p><blockquote>Shopify在一份声明中表示，音乐人将能够将他们的Shopify商店直接连接到他们的Spotify个人资料，这样听众就可以在同一个Spotify页面上购买商品，在那里他们可以找到他们的最新音乐。</blockquote></p><p> Shopify's director of product Amir Kabbara said artists are increasingly entrepreneurial in building \"multifaceted brands and businesses, and now we're making it easier for them to meet fans where they are.\"</p><p><blockquote>Shopify的产品总监Amir Kabbara表示，艺术家在建立“多方面的品牌和业务方面越来越具有创业精神，现在我们让他们更容易在他们所在的地方见到粉丝”。</blockquote></p><p> With this, he said, \"we're empowering artists to think beyond the traditional merch table with new ways to monetize, and to experiment with their brands through commerce.\"</p><p><blockquote>他说，通过这种方式，“我们正在让艺术家能够超越传统的merch表，用新的赚钱方式思考，并通过商业来尝试他们的品牌。”</blockquote></p><p> The service will be available to listeners in 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content=\"telephone=no,email=no,address=no\" />\n<title>Spotify teams up with Shopify to allow in-app merch purchases<blockquote>Spotify与Shopify合作，允许应用内购买商品</blockquote></title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; 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50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nSpotify teams up with Shopify to allow in-app merch purchases<blockquote>Spotify与Shopify合作，允许应用内购买商品</blockquote>\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">AFP</strong><span class=\"h-time small\">2021-10-21 08:28</span>\n</p>\n</h4>\n</header>\n<article>\n<p>The tie-in comes just two months after the Ottawa-based company reached a similar deal with video-sharing app TikTok.</p><p><blockquote>就在两个月前，这家总部位于渥太华的公司与视频分享应用TikTok达成了类似的协议。</blockquote></p><p> In a statement, Shopify said musicians would be able to connect their Shopify store directly to their Spotify profile, so listeners can buy merchandise on the same Spotify page where they can find their latest music.</p><p><blockquote>Shopify在一份声明中表示，音乐人将能够将他们的Shopify商店直接连接到他们的Spotify个人资料，这样听众就可以在同一个Spotify页面上购买商品，在那里他们可以找到他们的最新音乐。</blockquote></p><p> Shopify's director of product Amir Kabbara said artists are increasingly entrepreneurial in building \"multifaceted brands and businesses, and now we're making it easier for them to meet fans where they are.\"</p><p><blockquote>Shopify的产品总监Amir Kabbara表示，艺术家在建立“多方面的品牌和业务方面越来越具有创业精神，现在我们让他们更容易在他们所在的地方见到粉丝”。</blockquote></p><p> With this, he said, \"we're empowering artists to think beyond the traditional merch table with new ways to monetize, and to experiment with their brands through commerce.\"</p><p><blockquote>他说，通过这种方式，“我们正在让艺术家能够超越传统的merch表，用新的赚钱方式思考，并通过商业来尝试他们的品牌。”</blockquote></p><p> The service will be available to listeners in the United States and Canada, as well as in Australia, Britain, and New Zealand.</p><p><blockquote>这项服务将向美国和加拿大以及澳大利亚、英国和新西兰的听众提供。</blockquote></p><p></p>\n<div class=\"bt-text\">\n\n\n<p> 来源：<a href=\"https://www.france24.com/en/live-news/20211020-spotify-teams-up-with-shopify-to-allow-in-app-merch-purchases\">AFP</a></p>\n<p>为提升您的阅读体验，我们对本页面进行了排版优化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"SPOT":"Spotify Technology S.A.","SHOP":"Shopify Inc"},"source_url":"https://www.france24.com/en/live-news/20211020-spotify-teams-up-with-shopify-to-allow-in-app-merch-purchases","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1103200445","content_text":"The tie-in comes just two months after the Ottawa-based company reached a similar deal with video-sharing app TikTok.\nIn a statement, Shopify said musicians would be able to connect their Shopify store directly to their Spotify profile, so listeners can buy merchandise on the same Spotify page where they can find their latest music.\nShopify's director of product Amir Kabbara said artists are increasingly entrepreneurial in building \"multifaceted brands and businesses, and now we're making it easier for them to meet fans where they are.\"\nWith this, he said, \"we're empowering artists to think beyond the traditional merch table with new ways to monetize, and to experiment with their brands through commerce.\"\nThe service will be available to listeners in the United States and Canada, as well as in Australia, Britain, and New 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